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Customer Experience Insights
Clarify experts are contributors to automotive industry media, events, podcasts and more. Check regularly for Clarify commentary on key industry issues and trends.
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Media Release
Survey shows drivers want choice, not a 2035 gas-car ban
November 28, 2025
Originally published on canadianautodealer.ca New research from the Canadian International AutoShow suggests most drivers are not ready to give up gas-powered vehicles, even as the federal government weighs adjustments to its electric-vehicle mandate ahead of …
Dealers press tech providers after CARTS results unveiled
November 18, 2025
Originally published on canadianautodealer.ca Bruce Rosen, CADA’s Executive Director of External Relations, and Darren Slind, Clarify Group President and Co-Founder Dealers received a detailed picture of how Canadian retailers are using, and often struggling with, …
What does the future hold for automotive retail? Part 2
May 22, 2025
Canadian dealership leaders predict upcoming industry changes In this second installment, we will revisit the remaining three trends gathered from the Canadian Automobile Dealers Association (CADA) study discussed in the previous column. As you may …
What does the future hold for automotive retail? Part 1
April 9, 2025
Canadian dealership leaders forecast the most significant challenges ahead There is one constant in the automotive industry: change. Current geopolitical challenges and mandates aside, automotive retail is constantly evolving, and is impacted by many factors. …
Do brands really matter anymore?
January 2, 2025
Many next gen buyers don’t have the same attachment to brands. What does this mean for retailers? The automotive industry can be a joy to work in. The history of brands and models always brings …
EV lessons learned
November 5, 2024
To boost EV adoption, dealership teams need to own and operate them too In October 2022, I shared my initial impressions of the transition to owning a battery electric vehicle. With 24 months of ownership …
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