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Strategy Insights
Clarify experts are contributors to automotive industry media, events, podcasts and more. Check regularly for Clarify commentary on key industry issues and trends.
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The eruption of EV disruption
May 13, 2024
With more shoppers tire kicking EVs, the industry has to be ready to provide accurate and useful answers Disruption is feeling like a highly overused word of late. The business media, as well as more …
The Chinese are coming
May 13, 2024
Observations on the global changes that will impact Canada: Part 2 of 2 In Part 1 of our special report on the Global IAA Mobility conference held in Germany, we took a look at the major players …
The Chinese OEMs are coming
November 7, 2023
The IAA Mobility conference held in Germany recently was deemed a success with more than 500,000 visitors coming to see new vehicles, brands, innovations and trends. Having moved in 2021 from Frankfurt to Munich, the …
The green dividend: cashing-in on EVs?
December 30, 2022
The future is green, or at least moving closer to zero emission in the coming decades. The recent new vehicle registration market share figures from S&P Global Mobility for Q3 2022, showed zero-emission vehicles (ZEVs) …
Vehicle-as-a-Service is the new OEM mantra
September 21, 2022
Herbert Diess, former CEO of The Volkswagen Group, commented at the end of June that global revenues for the automotive industry are forecast to reach circa CAD $6.5 trillion by 2030, up from CAD 2.6 …
From peak car to peak ICE: how near are we?
July 25, 2022
We are old enough to remember when economists, sociologists, and futurologists alike, predicted the end of the long hours culture in favour of a new utopia called the “leisure society.” The argument ran in the …
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